Cut CS costs by 70%.
Keep the human voice.
Pre-trained offshore customer service agents, paired with a custom machine learning AI Second Brain trained on your playbook. Personable replies. Senior-manager judgment.
No commitment · 30-minute call · Live in 7 days
Used by the team behind
Three options. None of them work.
Every ecommerce founder has tried to fix customer service. Every existing option breaks something. Either the cost, the brand voice, or the customer experience.
Cheap offshore agents
The price is right, but the agents read from rigid scripts they don't understand. Replies sound robotic, off-brand, and wrong. Customers feel processed, not heard.
- Copy-paste responses that miss the point
- No grasp of your policies or tone
- Trustpilot scores drop
AI chatbots
Cheap to run, painful to use. Customers spot the chatbot in seconds, escalate immediately, and leave reviews mentioning how impersonal the experience felt. You save money and lose customers.
- Customers hate talking to bots
- No judgment on edge cases
- Refund requests escalate
In-house UK team
Best quality, worst margin. Salaries, NI, pension, holiday cover, performance reviews, training. Two CS staff plus a manager easily breaks £10,000 a month and still burns out.
- £10k+ per month in fully-loaded cost
- Constant churn and rehiring
- Eats your margin
Meet the Second Brain
A custom machine learning AI model trained on your business: your policies, your tone, your common scenarios, your past tickets. Every reply your team writes is guided in real time by the equivalent of a senior CS manager sitting next to them.
Trained on your playbook
We absorb your policies, product range, escalation rules, common refund scenarios, and tone of voice. The brain is yours, not a generic template.
Real-time guidance, not scripts
For every customer message, the brain gives the agent a structured read: the situation, the recommended approach, the right talking points, and any escalation flags. The agent writes the reply in their own voice.
Human voice, senior judgment
Customers get warm, personable, on-brand replies from a real human. They never know a machine helped shape them. You get senior-manager-level decision making on every ticket.
Continuously improving
Every ticket teaches the brain something. As patterns emerge, the brain gets sharper. Your CS quality compounds month after month.
How it works
Three steps to a CS team that handles your tickets like a senior in-house manager, at a fraction of the cost.
Discovery call
30 minutes to walk us through your business, your CS volume, your policies, your common pain points, and what success looks like.
We train the second brain
7 days. We absorb your playbook, build your custom model, and recruit and train the offshore agents who will use it for your business.
Your team goes live
Your tickets get answered by humans, guided by the brain, fully managed by us. You get weekly reports, full visibility, and continuous improvement.
Every kind of CS contact
Email, live chat, social DMs, marketplace messages. One brain, one voice, every channel.
Email support
Inbound enquiries, refund requests, complaints, follow-ups. Replies that sound like your senior CS lead wrote them.
Live chat
Real-time conversations on your website, with the brain prompting the agent through every twist of the chat.
Pre-sales enquiries
Product questions, sizing, finance options, swatch requests. Turn browsers into buyers with informed answers, not scripts.
Order & delivery
Tracking, late deliveries, missed slots, courier disputes. Proactive communication that prevents complaints from escalating.
Damages & replacements
Photo requests, replacement spreadsheets, courier claims, transit-damage workflows. All handled to your exact playbook.
Reviews & reputation
Trustpilot recovery, Amazon A-to-Z responses, public review replies. We turn one-star ratings into five-star updates.
How much you can be saving
A typical UK ecommerce CS setup, side by side with the Kingship CS service. Same coverage, much lower cost, much higher consistency.
| In-house UK CS team | Kingship CS RECOMMENDED | |
|---|---|---|
| 2 customer service agents | £7,000/mo | ✓ Included |
| CS team lead / manager | £4,000/mo | ✓ The Second Brain |
| Recruitment & training | £2,000+ per hire | ✓ Included |
| Trained on your specific playbook | ✗ 6+ weeks ramp | ✓ 7 days total |
| Senior-manager judgment on every ticket | ✗ Only escalations | ✓ Every reply |
| Continuous improvement | ✗ Manual | ✓ Built-in feedback loop |
| Holiday & sickness cover | ✗ Your problem | ✓ We handle it |
| Typical monthly cost | £11,000+ | ~£3,500 |
Save £92,000+ every year
This is how we save one of our clients over £92k yearly. Same coverage, sharper judgement on every ticket, a fraction of the cost.
Built for ecommerce by ecommerce founders
We didn't build the Second Brain to sell it. We built it to run our own brands, then realised every ecommerce founder needs the same thing.
"We replaced three in-house CS staff with a Kingship CS team and our Trustpilot score actually went up two points. The brain catches things our junior agents would have missed. We are saving over £7,000 a month."
"The Second Brain idea sounded too good to be true. Two months in, our refund rate is down, our Amazon A-to-Z rate is down, and customers keep saying our team is the most helpful CS they have dealt with. Worth every penny."
"The thing that sold me was that Kingship runs three of their own ecommerce brands on the same system. They are not a generic outsourcer. They run a CS operation themselves and built this to make it work."
Stop choosing between
cheap and good.
Book a free 30-minute discovery call. We will look at your CS volume, your current setup, and your tone of voice, and show you exactly what your Kingship CS team and Second Brain would look like, and what you would save.
No commitment · No pressure · Just clarity on what you could save
Frequently asked
A chatbot replies directly to the customer. The Second Brain never speaks to your customer. It guides a real human agent who writes the actual reply. Customers always get a human voice. The brain just makes sure that human is as informed as your most senior CS lead.
7 days from the discovery call. We absorb your playbook, train your custom Second Brain, onboard your dedicated agents, and go live within a single focused week.
Yes. Every Kingship CS client gets a custom brain trained on their own policies, product range, tone, and past tickets. No two clients share a brain. Your knowledge is yours.
Email, live chat, social media DMs, Trustpilot replies, Amazon Seller Central messages including A-to-Z claims, and any helpdesk you use (Gorgias, Zendesk, Richpanel, Freshdesk, Shopify Inbox).
The brain has built-in escalation rules trained from your playbook. Anything that meets your escalation criteria (chargebacks, legal threats, safety, press, large refund decisions) gets routed straight to you with a full context summary. You decide, the team executes.
Yes. The brain works alongside your helpdesk. Your dedicated team logs into your tools, replies to your customers, and uses the brain as their guidance layer. No migration needed.
Ready to transform your CS?
Book a free 30-minute discovery call and see exactly how much your business could save with Kingship CS.
Customer service that sounds like your senior manager.
Pre-trained offshore agents plus a custom Second Brain
trained on your playbook. Save 70%.